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The Possible Effects of Personal Income Tax and Value Added Tax on Consumer Behaviors

Keywords: Consumer Choice; Personal Income Tax; Value Added Tax; Behavioral Economics; Neuroeconomics.

Abstarct: In economics literature, it is accepted that all people are rational and they try to maximize their utilities as possible as they can. In addition, economic theories are formed with the assumptions not suitable to real life. For instance, indifference curves are drawn with the assumptions that there...

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